Category: Timeline Stories
All timeline stories.
SNIPES goes Croatia
By acquiring Croatian retailer ‘Shooster’, SNIPES captures one of the hottest names in sneakers and streetwear in Croatia. With this fourth acquisition in the last twelve months, SNIPES is now present in eleven European countries and the USA with more than 680 stores.
SNIPES launches Soundbooth in Amsterdam

The vision for our Soundbooth is to promote undiscovered talent in our community by organizing regular rap contests for young artists in Europe.
SNIPES Opening in Barcelona w/ French Montana

At SNIPES, we love nothing more than celebrating our store openings and bringing international stars to our community. One of the highlights of our many opening events has got to be the meet & greet with rapper French Montana at the opening of our Barcelona store.
SNIPES x WOO HAH! Festival

One of the many events supported by SNIPES is the WOO HAH! festival in The Netherlands. Adding to the vibe on the SNIPES stage were top artists like Stormzy, G-Eazy, and Gucci Mane.
SNIPES x Openair Frauenfeld

Openair Frauenfeld is Europe’s biggest hip-hop festival, attracting artists such as ASAP Rocky, Kendrick Lamar, and Eminem to German-speaking Switzerland. SNIPES has been a regular partner of the festival since 2014.
SNIPES Family Party

At SNIPES we are not just a team, but a family – and we want to celebrate that. Every year we celebrate our successes together at our legendary SNIPES Family Party.
Michael Jordan @ SNIPES Hamburg

During his European tour, basketball star Michael Jordan came to the opening of the Hamburg SNIPES store on Mönckebergstrasse, one of the city’s hippest shopping streets. His presence drew in the crowds, in a community takeover of the street! What an event!
SNIPES goes Poland and Acquisition of Jimmy Jazz in the USA
By acquiring well-known streetwear retailer Jimmy Jazz, SNIPES almost tripled its door count in the USA. Around the same time, SNIPES entered Central and Eastern Europe, with its takeover of Distance S.A. in Poland.
SNIPES goes USA
Big moves: In 2019, SNIPES enters the US market by acquiring streetwear retailers Kicks USA and Mr. Alan’s.
SNIPES goes Belgium, France & Portugal

SNIPES expands into more European countries.